Stars Josh Cullen and Coco Sampang headline MLBB’s inspiring Be the Bida miniseries
Everyone’s a star! HowMobile Legends: Bang Bangcan help you in your everyday life? Moonton might have the answer. The game developers launched a localized campaign in the Philippines called Be the Bida, featuring a star-studded cast including MLBB streamer Coco Sampang and singer Josh Cullen. This three-part miniseries showcases how the skills and values learned playing the game can translate to success in real life. Josh Cullen and other stars show that MLBB is more than just a game in the Be the Bida campaign According to Moonton’s marketing manager Alyssa Mae Calicdan, the aim of the campaign is to recognize the hardships of every Filipino....